A3 DESIGN creates strategy-driven package design + branding with "Pick Me Up!" Power. Do you know what compels you to pick up a new product and try it when you are strolling the aisles at the grocery store? Well, we do.

We are an award winning Package Design & Branding Agency located on the outskirts of Rochester, NY. We understand that the stakes have never been higher in business and the competition on the retail shelf is fierce. In order for a company to have a strong presence within their competitive category, they need an image that communicates from the shelf with "Pick Me Up!" Power.

The packaging we have created has successfully gone against powerhouse competition like Philip Morris, Anheuser Busch, Proctor & Gamble, Mead and the many big names that line the shelves in grocery stores. Our packaging can be seen in Whole Foods, Wegmans, Target, Staples, Walmart, Earth Fare, and a number of specialty retail locations across the nation.
We have built a network of resources that affords A3 Design the opportunity to work on projects of any size. Our network is filled with experts in their field just as we are in package and logo design. Working with A3 allows our clients access to talent that has been vetted for strategy, professionalism and result driven solutions.

We are strategic thinkers and no design decision is made without reason. Our team has an innate understanding of color theory, composition, typographic hierarchy, consumer behavior and an undeniable talent for clever visual implications.

If you would like to see more, or hear more about us in person, give us a call! Amanda will answer; 585.662.9692.

Client Love

  • Our interactions with A3 Design have been wonderful. Our relationship with Amanda’s organization began as we were starting our own business. She took time to learn about us, our values, and what we wanted to achieve. A3 Design helped us to establish our brand and assisted us in the development of our logo design and marketing, all the way down to a very professional PowerPoint presentation which captures our brand. Working with Amanda is a pleasure. She listens and is responsive to our needs. She has the unique ability to really capture the essence of our requests. We have had very positive responses from others on the work her and her team have done. A3 Design is a valuable business partner.

    David Vedro & Deborah Lydick, Catalyst Advantage Group
    Senior Partners
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  • I have had the privilege of working with Amanda on more than one occasion. Her personal approach with each client embodies her passion for making your goals, her own goals. Her vast knowledge within the industry is displayed through multifaceted results. I would not hesitate to recommend Amanda for your next project.

    Geoff Cook, Taylor the Builders
    Marketing Director
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  • When I think about a great vendor relationship, I think about A3 Design. We’ve worked together on many projects over the past several years and they just “get us.” Since day one, Alan and Amanda have provided passion, creative ability, and a personal connection that helps businesses thrive in a competitive and crowded marketplace. True partnerships are hard to come by but we are lucky to have found an agency that cares about our brands as much as we do.

    Jessica Fratarcangelo, Cheyenne International
    Marketing Director
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What We Do

Package Design
Message and Positioning
Brand Evaluation

Logo Development
Package Design
Competitor Comparison
Product Shots

Logo Design
Message and Positioning
Brand Evaluation
Logo Development
Color Palette
Font Suggestion
Pattern Design
Logo Standards Guide

Printed Material
Direct Mail
Digital Design
Environmental Design

About Amanda

I am a dynamic speaker, a charismatic coach and a talented designer. I am here to share my experiences with you, guide you through the process of bringing your product to market and work with you to prepare a plan of action that allows you to do what you do best. I am a trusted counselor to most of my clients and have helped to get products on the shelves of Whole Foods, Earth Fare, Wegmans, Pet Smart, Costco and countless smaller boutique retail establishments. I can help you too!